A good publicity campaign and press relation will inform the pork producers of the Expo-Congress program. Anything to make it profitable for you.

Among the selected medias, there will be the hebdo "La Terre de Chez Nous" with many advertisement about the Expo-Congress attractions, also the "Porc Québec" magazine with a 9 pages inserted prospectus, a real guide to know all about the event.

The personnalize letters, the promotional pamphlets and the press releases will complete our promotional strategy to raise the customers on April 8 and 9, 2008.